Europcar Mobility Group: activated Kick-Off Meeting

The Europcar Mobility Group is one of the largest mobility service providers worldwide. In a network consisting of 140 countries, the Group offers innovative and individual alternatives to car ownership. The Europcar Mobility Group combines several brands and thus fulfils individual customer wishes. The four main brands of the group are: Europcar® (European market leader in car rental), Goldcar® (Europe’s largest low-cost car rental company), InterRent® (low-cost car rental) and Ubeeqo® (Europe-wide car sharing service). The Europcar Mobility Group Germany combines the brands Europcar, Buchbinder, InterRent and Ubeeqo.

Event type:
Kick-Off Meeting
SwarmWorks technology: Vision

In Germany, these different brand identities and their employees aimed to grow closer together and become one team at a Kick-off Meeting on January 20 and 21, 2020. The team spirit gripped the 500 managers of Europcar Mobility Group Germany at the Sheraton Frankfurt Airport Hotel. The aim of the event was to inform all managers of Europcar Mobility Group Germany about the current status of the group’s growing together in Germany and to actively involve them in this process. It was also important that the colleagues had the opportunity to get to know each other better and to foster the company and its structures.

First of all, to reactivate the managers after the lunch break, a round of PONG was played. The energy level in the hall shot up already during the first rally and PONG created an excellent atmosphere. Of course, a second round was played immediately afterwards. Each of the approximately 500 participants was brought up to speed immediately and could concentrate fully on the interesting content after this exciting match. The goal of the SwarmWorks assignment was not only to activate the participants but also to strengthen the corporate feeling. With the next game, FLIGHT, everyone steered a plane and the common goal as well as the corporate values of Europcar Mobility Group Germany were made emotionally tangible. For Europcar Mobility Group Germany, however, it was clear that the atmospheric PONG game was THE highlight of the event.

By activating all participants, the team spirit was stimulated, which should lead to a better future cooperation.

Foto: Stefan Vorndran - 
Vorsitzender der Geschäftsführung / Managing Director bei Europcar Mobility Group Germany
© Dirk Eisermann

Digitalization changes everything. With SwarmWorks even traditional event concepts are changing. The SwarmWorks Vision technology has enabled us to interactively network around 500 managers at an internal event. The dynamic, innovative and uncomplicated functionality has inspired us all and embodies the vision of Europcar Mobility Group Germany in a fitting way. We would like to thank the entire SwarmWorks team for their friendly and competent cooperation at all times.

Stefan Vorndran, CEO, Europcar Mobility Group Germany

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